Yellow Pages Advertising Space Dimensions
Business and residential phone subscribers 
often receive complementary directory books or Yellow Pages that list contact details of the telephone company’s subscribers. There are likewise advertisements for various products and services.
Advertising in the Yellow Pages is one great way to promote your company or specific products or services. These paid ads come in different sizes. Yellow Pages Advertising Space Dimensions can come in full page ads, half page, quarter of a page or sometimes even smaller sizes.
Choosing the right Yellow Pages Advertising Space Dimensions is essential prior to working on your advertising lay-out to ensure that your ad will fit right into your preferred space.
Standard Yellow Pages Advertising Space Dimensions
Depending on your location, there are usually local Yellow Pages and metro-wide or regional directories. To give you an idea of the general sizing of Yellow Pages Advertising Space Dimensions, check out the sizes provided below.
- One Unit – forty-one millimeters in width by sixty-one millimeters in depth
- Two Units – eighty-four and one-half millimeters in width by sixty-one millimeters in depth
- Three Units – one hundred twenty-eight millimeters in width by sixty-one millimeters in depth
- Four Units – eighty-four and one-half millimeters in width by one hundred twenty-five millimeters in depth
- Six Units – one hundred twenty-eight millimeters in width by one hundred twenty-five millimeters in depth
- Ten Units – two hundred sixteen millimeters in width by one hundred twenty-five millimeters in depth
- Twenty Units – two hundred sixteen millimeters in width by two hundred fifty-four millimeters in depth
- Back Cover/Inside Cover – two hundred fifty-seven millimeters in width by two hundred fifteen millimeters in depth
- Banner – two hundred fifteen millimeters in width by thirty millimeters in depth
Yellow Pages Advertising Space Dimensions Design Guidelines
Usually, there are general guidelines that you likewise have to follow based on your chosen Yellow Pages Advertising Space
Dimensions. These guidelines will tell you how your lay-out should look like including thickness of the borders that you need to include; the acceptable colors and basic print design outputs.
Acceptable fonts and font sizes are also usually indicated by the advertiser so you should check these out as well prior to designing your ad. It is advisable to discuss these guidelines with your advertiser to ensure that your ad and copy will be accommodated; or will be suitable for the Yellow Pages.
Prices for the ads will depend on the advertising space that you want to get, if you want these in full-color or black and white; and where you want to place your ad.
